Quality management isn’t just for engineers in manufacturing companies. The most successful organizations in every industry strive for excellence across their entire operations, including their administrative functions.
The challenge for many staff functions is that traditional continuous improvement systems, such as Lean Manufacturing and Six Sigma, are not easily understood and applied outside of the manufacturing environment. Fortunately for marketing and communications professionals, The Fairmount Group has developed a functional excellence methodology especially for them.
Our staff development system is designed to enable marketing and communications teams to continuously and exponentially improve their performance and results.
The Fairmount Group has identified six core elements as the basis of functional excellence in marketing and communications:
- Strategy
- Structure
- Competencies
- Policies
- Process Management
- Performance Metrics
Learn more about these pillars of functional excellence — the six things every marketing communications team needs to be successful.
